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2024 Toyota Tacoma

The 2024 Toyota Tacoma is a hybrid with a kick 

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If you’re a fan of the Tundra, the chances are you’re going to love the new Toyota Tacoma, recently announced amid what’s already a pretty exciting year or two for Toyota-heads!

Toyota is always a name you can trust when it comes to power and control, and with the manufacturer moving more and more toward EV and hybrid solutions, there are plenty of cool, cleaner options to get behind the wheel of. But what is it about the Tacoma that’s proving so interesting?

This cool new pickup is reportedly turning heads largely thanks to its potent hybrid powertrain, which, for a mid-size pickup, is blazing something of a trail. The hybrid model's i-Force Max powertrain pushes around 326 horsepower and 465 pound-feet of torque. 

For anyone already keeping score when it comes to hybrid power elsewhere, that’s some serious push.

The Tacoma is set to arrive in TRD Sport, Trailhunter, and TRD Pro models, all priced separately depending on your needs. However, you might need to be a little careful about the price tag.

Let’s start with the TRD Sport. It is the most affordable of the hybrid Tacomas, starting at $47,795, nearly $7,000 more expensive than the gasoline version of the same vehicle. And that’s the most affordable of the trio—brace your bank account!

The Trailhunter rolls out of the showroom at a princely $64,395, and the TRD Pro costs a little extra at around $65,395 basic rate. That means you’ll have to dig deep if you’re serious about a Toyota hybrid these days!

Both the Trailhunters and TRD Pros are bigger and more robust than the TRD Sport, which is where the higher price tag comes into play. 

They both arrive with underbody cladding, R/T tires, and industry-challenging suspension. They are essentially off-road beasts – and, even remaining objective, they’re looking the part amid a sea of hybrids.

Toyota is also pushing its latest ranges on the grounds of being quieter than the average. The most expensive of the new range arrives with anti-roll bar disconnects, off-road drive, cruise control, LED bars, and more—they’re promising to be pretty hefty playthings at quite the cost.

Yet, it’s lines like that Tacoma that prove to heavy-duty motor lovers that there’s room for hybrid or EV powerhouses on and off the road. Right now, that comes at a pretty heavy cost, but Toyota’s naturally promising them to be firm investments.

If you are a big off-roader and like power, bells, and whistles, then sure, the 2024 Toyota Tacoma Trailhunter or TRD Pro models are worth your money. 

On the other hand, asking over 60K for a pickup, no matter how fancy, is a bold move that might not work in Toyota’s favour straight away. Check back with us in the coming months, and we’ll let you know whether or not these luxury powerhouses have been worth the time and money for motorists.